Article Archive

Past articles to help you grow your business by marketing, determining your niche, working with referral sources, how to differentiate yourself in the market, deciding on assistants, mortgage tools, taking yourself to the next level, and much more!

Have an article idea or would you like to submitt on of your own? Send it to info@topproducerstrategies.com

Marketing Help

Volume VI Issue 17: 10 Great Marketing Ideas by Boni Lonnsburry

Volume VI Issue 11: How do I Begin Marketing to Prospects by Gwen Buehler

Volume VI Issue 07: How do I Begin Marketing by Gwen Buehler

Volume VI Issue 04: Helpful Tips for Direct Mail Marketing by Gwen Buehler

Volume IV Issue 6: 10 Most Common Advertising Mistakes

Volume IV Issue 10: Marketing Your Website

Volume III Issue 2: Are You The Wheat or The Chaff? By David Reinholtz

Volume II Issue 14: Consumer Direct Marketing…Your Key to Mortgage Wealth by Mike Baker

Volume II Issue 4: The Seven Rules Maximum Synergy Marketing For Less Stress by Dave Hershman

Volume II Issue 2: 76 Ways to Originate Loans by Michael D. Baker

Volume I Issue 16: Marketing Your Website Directly to the Consumer by Karen Deis

Volume I Issue 8: Consumer-Direct Marketing and Your Company Greeting By: Karen Deis

Volume I Issue 6: New Game - New Rules - New Tools… by Dave Savage

Volume I Issue 4: Consumer Direct Gifts that "Keep on Giving" by Karen Deis

Determining and Marketing to your Niche

Volume VI Issue 01: Targeting the Credit Challenged Borrower by Boni Lonnsburry

Volume V Issue 13: Pursuing Corporations as a Niche by Brian Koss

Volume V Issue 3: Five Steps to Finding Your Niche by Laura Culver

Working with Referral Sources

Volume VI Issue 09: Sell CPA's Advice by Dave Savage

Volume V Issue 5: Generating Unending Referrals

Volume III Issue 24: Partnering With Professionals by Randall A. Luebke

Volume III Issue 12: Develop Referral Relations with CPAs By Tim Braheem

Volume II Issue 12: How to Generate a Consistent Stream of Referrals From CPA's and Financial Planners by Mike Baker

Volume I Issue 14: How You Can Use These Five Pillars of Technology to Create a Consistent Stream of Referrals From CPA's and Financial Planners by Dave Savage

How to Differentiate Yourself

Volume VII Issue 07: Best Practices by Leading Mortgage Planners, by Dave Savage

Volume VI Issue 16: Whole Brain Thinking by Sean Briscombe

Volume II Issue 20: Mortgage Sales Success by Mike Baker

Volume II Issue 6: Serving Your Customers by Steven Marshall

Volume III Issue 8: Trust & Credibility…The Combination to Mortgage Power By Mike Baker

Volume II Issue 10: Differentiation…Steps to Setting Yourself Apart From the Competition by Mike Baker

Volume II Issue 8: The High Powered Originator by Mike Baker

Volume I Issue 12: Scripting for Success by Steven Marshall

Volume I Issue 10: Total Cost Selling: The Key to Creating Instant Credibility and Consistently Building Clients for Life by Dave Savage

Assistants

Volume III Issue 18: Assistant Compensation by Tim Braheem

Volume I Issue 20: Building an Assistant System by Greg Frost

Mortgage Tools

Volume VI Issue 14: Recast Point Reviews by Dave Savage

Volume VI Issue 12: Making Recommendations by Dave Savage

Volume VI Issue 05: Helping Homeowners Accelerate Their Freedom Point by Dave Savage

Volume VI Issue 02: Why over 30% of Mortgages are Refinanced by Dave Savage

Volume V Issue 1: Closing Too Fast by Dave King

Volume IV Issue 8: The Experience Economy: John Bell

Volume IV Issue 2: MLS information by Ron Quintero

Volume III Issue 20: Who The Fed Are You? By Barry Habib

Volume III Issue 6: Tracking the Numbers By Michael D. Baker

Volume III Issue 4: The Three Keys to Mortgage Greatness… in Any Market! By Mike Baker

Volume II Issue 18: Show Your Clients How to Save Thousands of Dollars with the 25-Year Fixed Rate Mortgage by Karen Deis

Taking Yourself to the Next Level

Volume VII Issue 02: The Biggest Secret of Success by Boni Lonnsburry

Volume V Issue 15: The Ultimate Question by Dave Savage

Volume III Issue 22: “ Missed Fortune – Dispel the Money Myth - Conceptions – Isn’t It Time You Became Wealthy?” by Randall A. Luebke

Volume I Issue 18: Take a Quantum Leap in Production by Michael D. Baker